SPINE PRESS is graphic design stuido & small press based in Seoul, Korea. Please contact for any suggestion.


SELECTED WORKS


Vidéo Noire

2021


Miki Kim’s Artbook

MIKI KIM

2021






























SELF–INITIATED WORKS







Form–Making Experiment: Growing Methodology of Plant


SPINE BOOKS







6. MIKI KIM

ISBN: 979-11-970333-5-3


2021


SPINE PRESS All Rights Reserved.   

Mark

Professional Basketball Training
STANCE, 2021

Work Area: Logotype

Client: STANCE



Logotype ︎︎︎

5000 × 5000px


            STANCE is the business based on basketball. When I started this work, I wanted the logo to look like a basketball player. I decided to align it vertically because of the tall feeling that comes to mind when thinking of a basketball player.
            And considering that STANCE is an education-based business, I extracted the keyword 'bond, connection' between the instructor and the students. For this, I gathered some ‘lines’ in baksetball from play court, rule, foramtion, streadgy something like that.




Logo Standard ︎︎︎

Logo Variation ︎︎︎


            The main color of 'STANCE Orange' was selected from the activeness of the sport, basketball. Afterwards, ‘STANCE Grey’ was added to give it a refined feel.
            One of the line I gathered is ‘Turn Stance’ which is the player stand diagonally. The logo is created repeatedly along the diagonal. From this we can imagine that a variation logo could be created using different lines present in basketball.


Business Card ︎︎︎

90 × 50mm



︎︎︎ Visit to STNACE Official Instagram

Mark