SPINE PRESS is graphic design studio & small press based in Seoul, KR.
Branding, Exhibition, Printed Matters, Web, Etc.



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Mark

Jeun Jung
PAUL. ANDY. BATHROOM, 2022

Work Area: Exhibition Poster, Leaflet.

Client: SAGA, Jeun Jung




Poster︎︎︎

594 × 841mm


Artist Jeun Jung experiments visual illusion through distortion of space and intersection of colors in her solo exhibition, Paul. Andy. Bathroom. It's something different from that shown in Maurits Cornelis Escher's works. I tried to grasp the characteristics of the space where the artist's experiments were mainly conducted, and to implement it within the two-dimensional plane of the poster. To this end, I schematized the three-dimensional space and used it as a module for letter generation. Thus, all letters appear to be in a flat two-dimensional form, but they are derived from schematic modules (three-dimensional space). The artist also covered the surface of everything with a rough brush touch, as if adding to such sensory confusion (as if confusing the boundaries of two and three dimensions). To melt these points into title lettering as a layer of experimentation that is different from the distortion of space, I filled the gaps in the letters in a way that the artist would have done.


Poster Detail︎︎︎

Close-up




Applications︎︎︎

Leaflet, 210 × 297mm



Mark